JANUARY 10, 2024
Erika Janes Named Editor-in-Chief of SHE Media’s Award-Winning Brand, SheKnows
New York, New York, January 10, 2024 – Today, SHE Media’s award-winning brand, SheKnows announced Erika Janes will take the helm as Editor-in-Chief, effective January 16, 2024. Recently recognized with several notable honors, including a Fierce Pharma Award, Viddy Platinum Award, Telly Silver, and Anthem 2nd Annual Silver Award, SheKnows is the premier lifestyle site for time-starved moms.
In her new role, Janes will oversee the continued growth and ongoing impact of SheKnows. The scope includes audience engagement, building brand awareness and executing SheKnows’ distribution, video, newsletter and community content strategies. She will report to Cristina Velocci, Chief Content Officer of SHE Media.
“I’m absolutely thrilled to take on the role of Editor-in-Chief of SheKnows, my home for the past four-and-a-half years,” said Janes. “I’m honored to have the opportunity to continue to build and grow this incredible brand and further its mission to inform, inspire, and entertain today’s parent community.”
“Erika is not only an extraordinary editorial leader; she is also a committed advocate for gender equity and purposeful parenting,” said Samantha Skey, CEO of SHE Media. “Over the past four plus years leading SheKnows editorial as Deputy Editor and then Executive Editor, the brand has received multiple awards for excellence in branded content and editorial innovation. In addition to her editorial brilliance, Erika is a trusted and respected member of the SHE Media executive team.”
Most recently serving as the Executive Editor of SheKnows, Janes brings more than a decade of experience as a writer, editor, and content strategist covering all things parenting. Prior to joining SheKnows, Janes was Managing Editor of Scholastic Parents Online and the Executive Editor of Parents.com. Her writing has appeared on SheKnows, The Bump, What To Expect, Real Simple, Parents, and Women’s Running, among other online publications.
Janes earned her degree in journalism from the University of Kansas, where she was a member of the Women’s Swimming and Diving team. She's also the mom of two boys who give her plenty of inspiration for her work.
About SheKnows
SheKnows is the premier lifestyle site for time-starved moms. SheKnows works to inform, inspire, support, and give voice to the moms of the world, all the while recognizing that they are more than parents. SheKnows is an inclusive community, serving moms holistically with a curated take on the most relevant health, entertainment, living, and parenting content.
About SHE Media
As a top 10 lifestyle media company reaching 74+ million monthly visitors, SHE Media focuses on the power of content and community to move our culture forward. SHE Media believes that media companies can and should be a force for good in the world. The company’s rich editorial ranges from health, food, and family to career and entertainment.
SHE Media’s flagship brands, SheKnows, Flow, StyleCaster, Soaps and BlogHer, produce award-winning lifestyle content and events that reflect the passion and purpose of the company. In addition to the flagship brands, SHE Media Collective supports thousands of independent publishers and content creators with technology, education, and monetization opportunities to grow their businesses.
SHE Media has a longstanding commitment to the advancement of equity and inclusion through media. In 2021, SHE Media launched Meaningful Marketplaces enabling advertisers to buy media at scale from a community of women and minority-owned publishers, ensuring that independent media receives the economic support to thrive. SHE Media is also dedicated to advancing women’s health. In 2023, SHE Media launched Flow, an all-new digital and live media platform providing content, community, and commerce in service of women’s whole life health. Part of Penske Media Corporation (PMC), SHE Media is based in New York, with offices in Los Angeles. Follow SHE Media on LinkedIn, Instagram, Facebook and Twitter.
PR Contacts:
Brooke Jaffe, SVP Public Affairs & Strategy, bjaffe@pmc.com
Abby Kalicka, Senior Director of Communications, akalicka@pmc.com